To become the effective largest merchant bank in Bangladesh to support the development of capital market by providing innovative and quality services, attain highest level of professionalism and ensure optimum corporate governance practices.
Maintaining stable growth strategy of Shareholders equity, becoming fully automated and effective merchant bank with the help of up-to-date technologies and providing innovative and quality services, mobilizing savings of small and medium level investors and thus accelerating the growth of industrialization as well as the growth of national economy.